Major supermarket launches Christmas cookies inspired by viral M&S treats – and they’re 60% cheaper

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CHRISTMAS cookies fans are dashing to Asda as the supermarket unveils its own version of the viral M&S gingerbread and white chocolate cookies in the lead up to the festive season.

Now available as part of the Asda Bakery range, the pack contains five soft cookies spiced with warming ginger and packed with white chocolate chunks.

FacebookFresh Festive Ginger & White Chocolate Cookies can now be found at ASDA Credit: Dansway Gifts and Bargains UK / Facebook[/caption]

The Asda cookies retail at £1.23, while the viral M&S cookies, which also come in packs of five, would set you back £3.25 – making the Asda treats more than 60% cheaper.

One customer took to the Newfoodsuk Facebook page to share the exciting find after their shop at Asda.

Others reacted with enthusiasm to the post.

One savvy shopper commented: “These are so so good and so soft”.

Others tagged their friends, urging them to try the new cookies and compare them with the viral M&S ones.

ASDA’s festive baked goodies were also spotted by one Instagram snacks review account with more than 44k followers.

One user commenting on the Instagram post said that “Asda is winning at the Christmas game”.

Another said: “Running to Asda”.

Asda’s festive treats range also includes gingerbread tarts, gingerbread sweet buns, snowy road mini bites, and mini spiced flapjacks.

Shoppers have been previously raving about M&S bringing back their iconic gingerbread and white chocolate cookies as part of the supermarket’s 2025 festive product range.

The cookies have gone down a treat with customers, with shoppers begging for the supermarket to make them available all year round.

Last year shoppers took to social media to call them “one of the best supermarket cookies we’ve ever had”.

SAVE MONEY AT ASDA

Grabbing these festive baked goods is just one way of saving on your Christmas shopping at Asda.

Asda sits just under Aldi and Lidl in the Which? rankings for the cheapest supermarket.

In August, a typical basket of 75 items cost an average of ££139.42 at Asda – cheaper than rivals including Tesco, Sainsbury’s and Morrisons.

How to save money on chocolate

We all love a bit of chocolate from now and then, but you don’t have to break the bank buying your favourite bar.

Consumer reporter Sam Walker reveals how to cut costs…

Go own brand – if you’re not too fussed about flavour and just want to supplant your chocolate cravings, you’ll save by going for the supermarket’s own brand bars.

Shop around – if you’ve spotted your favourite variety at the supermarket, make sure you check if it’s cheaper elsewhere.

Websites like Trolley.co.uk let you compare prices on products across all the major chains to see if you’re getting the best deal.

Look out for yellow stickers – supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they’ve been reduced.

They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged.

Buy bigger bars – most of the time, but not always, chocolate is cheaper per 100g the larger the bar.

So if you’ve got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger.

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