BRITS spend a collective total of £31 billion on clothes every year, a survey has revealed.
Ever been accused of buying too many clothes, or are you known for seeking out discounts and pre-loved bargains?
The average person spends £590 annually on clothesCredit: Getty
This shopping styles quiz will discover whether you are a savvy shopper, a pre-loved pro or fashion maximalist.
If receiving a new outfit you ordered online is regularly the highlight of your week, or if you have a huge wish list of accessories and shoes but are too indecisive to commit, find out how you compare.
It comes as a poll of 2,000 adults found Brits spend a total of £31 billion on new clothes every year – whether it’s for brand-new buys or pre-loved finds.
While the average person spends £590 annually, £87 alone is splashed out on an outfit for a single ‘big’ occasion, which adds up to a huge figure across the UK’s 53 million adults.
The main reasons for an online shopping spree and wardrobe refresh included pre-holiday prep (38 per cent), an upcoming wedding (32 per cent) and jam-packed Christmas party season (29 per cent).
But a tenth (11 per cent) also felt a milestone birthday is the perfect reason for a wardrobe ‘glow up’, while 13 per cent said the start or end of a relationship is another good excuse to refresh their style.
As a result, quality seems to be front of mind, with 37 per cent prioritising investing in pieces they know will last, while 32 per cent look for timeless capsule wardrobe staples.
It seems many of the items aren’t one-off purchases and have a second life – with half (50 per cent) wearing outfits again after a ‘big’ occasion has passed.
More than a quarter (26 per cent) also prioritise looking for pre-loved second hand items when shopping for an event or occasion.
Fans of pre-loved clothing cite affordability (59 per cent), better quality at a lower cost (48 per cent) and sustainability (39 per cent) as reasons for their choice.
Adam Bullock, UK Director at TopCashback, which commissioned the study, said: “Our research shows there’s plenty of reasons why Brits look to refresh their wardrobes, mainly for those big occasion moments in life – whether that be weddings or parties.
“Fashion is one of the biggest categories across the 6,000 brands we work with – also including a range of pre-loved options.
“With second-hand shopping more popular than ever, many people don’t realise they can also earn cashback on pre-loved purchases, making those rare finds even more rewarding.”
The research also found 44 per cent prefer to shop online compared to just 27 per cent who favour in-store shopping.
On average, shoppers buy three items per online shopping session.
When it comes to what Brits are buying, the most popular wardrobe additions are t-shirts (42 per cent), jeans (30 per cent) and trainers (28 per cent), as well as dresses or jumpsuits (20 per cent).
But when it comes to committing to a purchase, 28 per cent said they’ll buy something right away if it feels like good value, while 23 per cent prefer to let items sit in their online basket or wish list while they consider it.
However, half 50 per cent admitted they rarely or never don’t often make the most of discounts or cashback deals – missing out on savings that could make a big difference to their pockets.
Adam Bullock added: “Wardrobe refreshes can get expensive, but there are ways for shoppers to be savvier when searching for new outfits – from holding out for the best discounts to earning cashback that can be put towards future purchases.”
Credit: GettyNearly half of Brits prefer to shop online[/caption]
The most popular wardrobe additions are t-shirts (42 per cent)Credit: Getty Published: [#item_custom_pubDate]
