WHEN it comes to social media, anything can become a viral trend or term.
One trending term that has sent the internet wild with excitement is ”Prime chocolate bar” – but unfortunately for fans of KSI and Logan Paul’s brand, the sweet treat is NOT real.
GettyPrime products pictured in a show window in 2023[/caption]
Why is ‘Prime chocolate bar’ trending and is it real?
Prime has become a trending term on the internet ever since YouTuber’s KSI and Logan Paul joined forces to create the popular drink products.
Social media users may have also spotted a new Prime related trend taking over – this time, relating to chocolate bars.
Despite the buzz online, Prime chocolate bars are in fact NOT real.
Instead, the viral term could be trending as a result of a prank, in which a YouTuber made ”KSI Prime chocolate bars and fooled everyone”.
Who is Lewis Supreme?
That YouTuber was in fact Lewis Supreme, who as of November 2023, boasts 9.41K subscribers on the video sharing platform.
In March 2023, Lewis Supreme shared a video to the social media platform titled ”I Made KSI Prime Chocolate Bars & Fooled Everyone”.
In the clip, the YouTuber can be seen holding chocolate bars which appear to be wrapped in a cover similar to the advertising that the official Prime drinks have.
He then takes the unofficial chocolate bars to the public in a bid to see if they believe they are authentic.
As has happened in the past with official Prime products, fans of the popular brand rushed to get their hands on the chocolate, with many even believing it was a real.
However, not everyone was convinced – rightly so.
What are KSI’s current Prime products?
Prime’s products have become a must-have for many.
In 2023, shoppers rushed to supermarkets in a bid to bag a bottle or two – with many even searching social media for places with available stock.
According to the official Prime website, the brand currently has two options when shopping – Energy and Hydration.
The Energy drink products come in a number of flavours, including Ice Pop, Strawberry Watermelon, Orange Mango, Tropical Punch, Lemon Lime and Blue Raspberry.
The Hydration drinks also come in a variety of flavours, such as Glowberry, Strawberry Watermelon, Ice Pop, Meta Moon, Blue Raspberry, Tropical Punch and Lemon Lime.
How can I spot fake prime products?
The good news is – there’s a way to spot the fake prime products from the real ones.
As mentioned above, the brand currently only appears to stock drink products – so items such as chocolate bars are not real.
Fans of prime who are unsure about any product should note that official Prime products are only sold exclusively on its websites.
These include drinkprime.com and drinkprime.uk.
Products are also sold through its trusted retail partners – which can be found on Prime’s official website.
There is also an option for customers to ”verify your prime”.
This is done by checking the size, label and formula that has been launched in a number of countries.
Those living in the following countries can all check if their prime product is fake or real.
United Kingdom
Once shoppers have selected the country they reside in, they will then be greeted by a number of prime product options – including where to buy an official item.
For more information on Prime, why not check out our explainer on how much caffeine is in a Prime drink.
Similarly, you can find out all you need to know about if Prime drinks are halal right here.
And, if you want to know more about the creators behind the brand, we have the perfect explainer for you.
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